This blog is presented by Copyblogger, and here's a little bit about them and it in their own words:
"How did we know seven years ago (that's like 60 years in internet time) that content marketing would become so important?
Because content has been a smart way to find more customers and clients for at least 100 years. But now the Internet has empowered prospective customers and clients to the point that content has become the smartest way to market online.
Today, Copyblogger brings you 5-6 articles a week about what's working right now in online content marketing. And we're not too humble to say it's the most popular content marketing and writing blog on the planet.
What can you expect?
- It's not (just) about SEO.
- It's not (just) about social media.
- It's not (just) about blogging or email marketing or conversion.
Today, it's always a bigger picture. You need to understand all the facets of effective content marketing, and we cover the gamut, daily ... for free."