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Content Communication Specialist

  • Global Channel Management, Inc.
  • 05/24/21
  • New York City, NY
  • 10016
  • 48 / Yearly
  • Contractor
Content Communication Specialist needs 5-7 years of copywriting experience.
Content Communication Specialist requires:
Experience with pharmaceuticals, medical device products and/or beauty and working in Veeva Vault PromoMats is a plus
Bachelors degree in a related field of study; or equivalent experienc? 5-7 years of copywriting experience.
Excellent writing skills and a keen eye for detail.
Experience and comfort writing for different formats.
Understanding of branding, marketing, SEO and performance marketing.
Background working with enterprise-class web content management systems.
Excellent project management and communication skills.
Strong understanding of the briefing and creative process
Familiarity/experience with project management software (JIRA, Trello, Asana, and best practices.
Comfort in a rapidly changing environment with competing and shifting priorities.

Content Communication Specialist duties:
Develop a deep understanding of brand standards, tone of voice and approved claims across 4+ aesthetic brands and be able to execute on these standards
Align all copy with campaign and creative briefs. Lease with brand managers in the US and globally to ensure briefs are well understood.
Participate in content brainstorms, research industry-related topics and identify gaps in content.
Write original copy for ads and social networks in line with performance marketing best practices and in consideration of platform requirements and character limits.
Interview customers, consumers or industry professionals in order to craft testimonials, consumer highlights etc.
Prepare and publish 400+ word articles mean to address consumer interest and product barriers. Use SEO best practices to optimize content and increase visibility.
Write other materials ad needed including product or treatment guides, video scripts, emails etc.

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